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Ambulance trusts
Compliment slips
Here we set out the specifications for producing NHS compliment slips.
Logotype
On compliment slips, your logotype size is measured by the height of the NHS logo. This should be 8.5mm.
Crown Badge
When applying the Crown Badge to compliment slips, the specifications are as follows:
- Size: measured by its height, which on compliment slips is 20mm
- Position: as shown, sitting on the same baseline as the words ‘NHS Trust’ in your ambulance service logotype
- Colour: 4-colour or black
Unit or department name
The first line of the address can be used for the title or name of your unit, department, hospital or surgery. The specifications are as follows:
- Typeface: Frutiger Bold
- Colour: NHS Blue (Pantone® 300) or black
- Size: 9 point type
- Leading: 11 point
Address, telephone, fax and website address
You should allow one standard line-space between your address, telephone number, fax number and website address. You can increase the point size if you think this will make your contact details easier to read. Remember to allow room for a direct-line telephone number and email address, should you need them. The specifications are as follows:
- Typeface: Frutiger Roman
- Colour: black
- Size: 9 point type
- Leading: 11 point
‘With compliments’ line
The specifications for your ‘with compliments’ line are as follows:
- Typeface: Frutiger Italic
- Colour: black
- Size: 11 point type
Reverse side
You can use the reverse side of your compliment slips for additional information, such as directions to your premises and/or a map of the area. This additional content must support the NHS communications principles, and should be printed in black using Frutiger typeface.
Ambulance trust compliment slip example
Last updated: 14/11/08
Download Guidelines
Download Brand Guidelines for Ambulance trusts - PDF (5.64 MB)
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