Why have signs? It may seem obvious, but by thinking about what a sign is for, we can help to ensure that it is effective.

A sign does one of two things:

  • It tells someone where they have arrived.
  • It tells them how to get to where they want to go.

These guidelines give direction on how to apply the NHS corporate identity to your signage. They have been developed to ensure that your signs have clarity and impact. You should read this section in conjunction with our guidelines on the NHS logo, NHS typefaces and the NHS colour palette.

You should also check the guidance on Your NHS logotype. You can follow your normal specifications for signage materials and construction.

To allow for flexibility, we have provided a number of design options for you to choose from. Choose the option that best suits your requirements, and keep our communications principles in mind at all times.

Last updated: 29/04/08