Naming and branding of Clinical Commissioning Groups

Many emerging clinical commissioning groups (CCGs) have asked how they should be named and branded before authorisation, in the light of the response to the Future Forum report.

The intention is that a governance framework will be made available in the autumn to all prospective CCGs. This will include details of how groups should be named and branded both pre and post authorisation. In the meantime, wherever possible, groups should hold off making naming and branding decisions that may have to be reversed at a later date.

If this unavoidable, groups should choose an interim name that is clear and descriptive and follows the information set out in paragraph 3.49 of the Future Forum report. Those wishing to use the NHS identity during this period should follow the branding guidance for non-statutory organisations. Further information on this is available from the NHS brand helpline.

News & updates

08 Apr
Following further discussion and feedback from CCGs, a decision has been taken not to make any changes to the authorised CCG logotype at this stage
The consensus was that, as the logo...
03 Apr
Authorised Clinical Commissioning Group logos - update
Following a request from some CCGs,...
28 Jan
NHS brand guidelines for authorised clinical commissioning groups
Here are the NHS brand guidelines f...
21 Jan
Brand guidance for Any Qualified Provider
As a provider you are commissioned ...
07 Dec
Naming and branding of Commissioning Support Services (CSSs)
Many emerging commissioning support...
12 Sep
Naming and branding of Clinical Commissioning Groups
Many emerging clinical commissionin...
View all